The Amazing Thailand SHA logo is important because it represents a mark of quality certification for service standards and hygiene, showing that not only has the establishment passed the initial certification process but also has regular audits to ensure continued compliance.
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There are two audit methods: a random inspection by the Committee and a Voice of Customer (VOC) user satisfaction survey. Guests are encouraged to scan a QR code on the establishment’s Amazing Thailand SHA logo and fill out a questionnaire to report any questionable practices. This helps boost consumer confidence that businesses or services are complying with the rules and regulations on an ongoing basis.
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The Amazing Thailand SHA logo is valid for two years, with all the names of the accredited establishments entered into a database and if any violations are reported, the certification and logo are revoked.
TAT has also established information sharing and accessibility via the Amazing Thailand SHA for the travelling public, by sending SMS messages in Thai, English, and Chinese using the Travel Sim Card to help keep visitors up-to-date on the latest fast-breaking news. For the latest updates and a complete list of all businesses and attractions that can display the Amazing Thailand SHA logo, go to www.tourismthailand.org/thailandsha.